Effective September 19, 2026.

We put our name behind the advertising we place, so we hold it to a standard. This policy applies to every client and every placement.

What We Require

• Truthful claims. Every claim about your product, service, price, results, or credentials must be accurate and something you can substantiate on request.
• Clear disclosures. Sponsored content, material connections, and endorsements must be disclosed as the law requires, including the FTC’s rules on endorsements and testimonials.
• Rights to your materials. You must own or be licensed to use every image, logo, music track, and text you give us, and you must have permission from any identifiable person shown.
• Working destinations. Links must lead to a real, functioning page that matches the ad and clearly identifies your business.
• Legal compliance. You must hold any license required for your business and comply with laws that apply to your advertising and your industry.

What We Will Not Place

• Anything unlawful, deceptive, or misleading, including fake reviews, fake urgency, or “guaranteed” financial or medical outcomes.
• Adult or sexually explicit content.
• Content that promotes hatred, harassment, or violence, or that targets people for who they are.
• Weapons, illegal drugs, and tobacco or vaping products.
• Products or services that are counterfeit, that infringe others’ rights, or that facilitate fraud or malware.
• Predatory lending, get-rich-quick or pyramid schemes, and unlicensed financial, legal, or medical services.
• Partisan political advertising and issue advocacy, unless we agree in writing in advance.
• Anything that violates the rules of the platform where it would run.

Restricted Categories

Alcohol, gambling, cannabis-related products, financial products, and health or wellness claims are restricted on most platforms and by many laws. We may decline these, or require documentation, disclaimers, or platform approval before we place them.

Enforcement

We may decline, edit, pause, or remove any placement that does not meet this policy, and we may end a subscription for repeated or serious violations, as described in our Terms of Service. If you are unsure whether your advertising qualifies, ask us before you subscribe: [email protected].